The challenge

Dyson commissioned us to design and build a range of banner adverts and a marketing email for their affliate marketing campaign, a key part of Dyson's e-commerce online acquisition strategy. The one key message that had to be communicated was: “Sign up to beneft from Dyson's new competitive affliate commission rates”.

Our approach

We designed and built animated banner adverts and HTML marketing emails to catch the attention of potential affiliates and generate interest in Dyson's new affliate commission rates. We applied some slick design and copywriting adhering to Dyson's generic tone of voice to create an engaging campaign.

The results

We managed to effectively draw attention to Dyson's scheme and enticed affliates to register for the new programme.

Following this success, we were commissioned to design and roll out online communication for other sales activity and also to communicate their presence at The Grand Designs show